ephas
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ephas

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Marketing on social media
Business

How to Get Started Marketing on Social Media

There are over 3.2 billion social media users. There are more than 4 billion monthly active users for messaging apps. The whole world is on social media and odds are your customers too are. That means social media is a channel that you can use to grow and build brand awareness. Posting content on social …

conversion rate optimisation advice
Business

2 Conversion Rate Optimisation Advice You Must Heed

I thought that having more content meant easier conversions. You might have heard of the maxim that longer is better. Long-form blog posts, long landing pages dripping with images and information that helps buyers take a decision. And so on. Short landing pages can confuse prospects. They leave them wanting more. Yes, longer is better. …

Online business degree
Business

How to Get the Most out of an Online Business Degree

If you’re working full-time, an online business degree is often your most convenient option for pursuing an advanced degree, especially now that the quality of an online degree is equivalent to one on a physical campus. For many business professionals, an online business degree can open up a world of professional opportunities, including getting a …

Becoming vegan
Lifestyle

20 Healthy Reasons to Consider Becoming Vegan

In Australia, Vegans are frequently misunderstood as fringe eaters with an unnatural passion for animal rights. While many vegans do feel passionately about animals, it is time for others to see that a vegan diet and lifestyle go way beyond animal rights. Here we list 20 healthy reasons to consider becoming vegan. Being vegan can …

Massage therapy
Health & Fitness

How Does Massage Therapy Help Reduce Lower Back Pain

The majority of healthcare workers now recognise that body massage for lower back pain as beneficial and they will actively encourage patients with back pain to seek massage therapy, to compliment any prescribed conventional medical treatment. Lower back pain can range in severity from an occasional ache to a debilitating level of pain that affects …

Uluru
Opinion

Were Australian Aboriginals the First Explorers?

Around 50,000 years ago, a small band of humans landed in northern Australia, arriving on a primitive boat or raft. It is likely that the journey was planned because enough men and women arrived to found a new population there. Perhaps guided by rivers, the group ventured deeper inland, where they found giant mammals, birds, …